Here is some promising information available around this missing iOS opted-out data in our Facebook accounts. If you have, and you should have, setup your Prioritized Events in the Aggregated Event Management tab that you can find in events manager next to the Pixel/Conversions API tab, then you will likely have started seeing event data …
Are You Missing Data from Your Facebook Ads Manager? Read More »
WHAT IS ADVERTISING? WHY DOES FACEBOOK WORK? WHAT SHOULD YOU MEASURE? Tip: Want to skip straight to the video? Scroll down the page 🙂 I like to define The GOAL OF ADVERTISING as a way to reach people most likely to pay for a company’s products or services and entice them to buy and Facebook …
What Is Advertising and Why Does Facebook & Instagram Work Read More »
Left image text heavy at 72% and right image at 16% with a nice image that awakens emotions 😉 If you decide to promote or boost a post on Facebook (I totally think you should do) so you can reach your target market, then you need to create graphics that have less than 20% text. First …
20% Rule for Facebook advertisement & how to overcome it easily! Read More »
