Note: respecting our client's wish, this case study refrains from mentioning the brand name.
We started with 450 students, and in a year we added 200 students and by the following April we had 975 students. So it DEFINITELY works!! I would not hesitate if you are on the fence.
Their Goal - What They Wanted
They came to us with the goal of reaching 900 enrolled students and increasing profitability. They averaged 450 enrolled kids and made $590k gross. They were paying their coaches $15 an hour and charging $80 per class (per month).
Summary - What We Achieved
They exceeded their original goal with 1,000 students! They were able to purchase and renovate their gym, and they now make $1.8 million in gross profit.
We created demand for their classes through Facebook, Instagram, and Google Ads targeted at their ideal client demographic.
When demand increased for their gym, they generated a waiting list.
We recommended they increase their prices. They have raised their prices by $10 every 6 months. Some kids left, but kids from the waiting list filled the empty spots!
We also recommended they use the extra profit to raise staff wages to $20+, to reduce staff turnover. This increased parent and student satisfaction overall.
