Social Media

Why You Should Run Event Ads for Your Restaurant

Why You Should Run Event Ads for Your Restaurant

In the restaurant industry, running events is a common marking practice. It may be a particular special (“Half-off on all dinner meals”), on a specific date (St. Patrick’s Day or even Taco Tuesday), or follow a particular theme (Luau). No matter what event it is, the main goal is to get more people into your …

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How to Harness the Power of PR for Your Digital Marketing Campaigns

How to Harness the Power of PR for Your Digital Marketing Campaigns

The marketing landscape is constantly evolving, and simply having a website is no longer enough for a business. To stand out from your competitors, you must create an organized campaign that considers every aspect of digital marketing. We know public relations (or PR, as most people know it) may not be the first thing that …

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How To Make Scroll-Stopping Restaurant Ads With Captivating Creatives

How To Make Scroll-Stopping Restaurant Ads With Captivating Creatives

The saying “A picture is worth a thousand words” is never more true than when it comes to marketing. Whether creating a design for social media posts, a display Google ads campaign, or an email, your creative speaks volumes. A creative, in this case, is an image, video, or GIF, and it is the first …

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School’s Out For Summer: Why Kids’ Activity Centers Should Amplify Their Marketing During Summer Break

Summer is a season of rest, relaxation, and fun. With school out, it’s the perfect time for kids to kick back and enjoy some much-deserved downtime. No wonder kids get so excited about it! And, for business owners, it can be an equally exciting time. Many parents are eager to get kids out of the …

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Do your own marketing or hire someone to do it for you?

Do Your Own Marketing and Advertising or Hire Someone to do it for You

As an advertising professional who has been around for quite some time, I have worked with, coached, and presented to thousands of business owners about the various ways to best market their business.  The one thing that frustrates me is the hesitancy in talking to an agency about marketing, and I get it. So many …

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10 Steps to Setup a Great Facebook Page

Ever heard someone say “If it’s not on Facebook, it’s not real” while this statement is quit harsh and almost unbelievable, I do believe that there is some truth behind this statement, especially when it comes to showcasing your brand and business. With over 800 million people actively using Facebook everyday, it’s become a critical component …

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20% Rule for Facebook advertisement & how to overcome it easily!

Left image text heavy at 72% and right image at 16% with a nice image that awakens emotions 😉 If you decide to promote or boost a post on Facebook (I totally think you should do) so you can reach your target market, then you need to create graphics that have less than 20% text. First …

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