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Let’s take a moment to talk about personas and why you need to develop buying personas for your business. Imagine you are wanting to catch a fish. What would you do? Simply get a rod and place it in the middle of the ocean? If you are lucky you might catch a fish but it’s …
Snapchat is a mobile app that allows you to take photos or videos, so called “snaps” to send to your friends and share with your followers. You are able to add fun filters and messaging to your snaps and a snap can be viewed for up to 10 seconds (this can be adjusted to less …
I am going to open this post with “If you are not connecting with your customers and leads via email marketing you probably should be” However this is not the vein of topic for this post, this post is about the drop in your gut you might experience when your email newsletter stats come back …
“Your Brand is not your Logo It is everything you are in the eyes of your customers” @russellmasters Regardless of where and how you embrace your brand outside of the pages of your website you can be assured that people are likely talking about your business in areas other than your website. Whether it’s a post on …